{"id":3584,"date":"2023-05-31T07:25:10","date_gmt":"2023-05-31T05:25:10","guid":{"rendered":"https:\/\/nude.eu\/?post_type=projets&#038;p=3584"},"modified":"2023-08-03T10:03:53","modified_gmt":"2023-08-03T08:03:53","slug":"smectalia","status":"publish","type":"projets","link":"https:\/\/nude.eu\/en\/projects\/smectalia\/","title":{"rendered":"Smectalia"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"3584\" class=\"elementor elementor-3584 elementor-558\" data-elementor-post-type=\"projets\">\n\t\t\t\t<div class=\"elementor-element elementor-element-26b785c e-flex e-con-boxed e-con e-parent\" data-id=\"26b785c\" data-element_type=\"container\" id=\"mobile-pic\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-230f6ca elementor-widget elementor-widget-image\" data-id=\"230f6ca\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"640\" height=\"649\" src=\"https:\/\/nude.eu\/wp-content\/uploads\/2023\/05\/smecta-header.png\" class=\"attachment-large size-large wp-image-3404\" alt=\"\" srcset=\"https:\/\/nude.eu\/wp-content\/uploads\/2023\/05\/smecta-header.png 826w, https:\/\/nude.eu\/wp-content\/uploads\/2023\/05\/smecta-header-296x300.png 296w, https:\/\/nude.eu\/wp-content\/uploads\/2023\/05\/smecta-header-768x779.png 768w\" sizes=\"(max-width: 640px) 100vw, 640px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-47574330 e-con-full animated-fast e-flex e-con e-parent\" data-id=\"47574330\" data-element_type=\"container\" id=\"desktop-pic\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;animation&quot;:&quot;none&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-10f39b9 elementor-widget elementor-widget-image\" data-id=\"10f39b9\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"2500\" height=\"1457\" src=\"https:\/\/nude.eu\/wp-content\/uploads\/2023\/05\/Nude-smectalia.jpg\" class=\"attachment-full size-full wp-image-3385\" alt=\"\" srcset=\"https:\/\/nude.eu\/wp-content\/uploads\/2023\/05\/Nude-smectalia.jpg 2500w, https:\/\/nude.eu\/wp-content\/uploads\/2023\/05\/Nude-smectalia-300x175.jpg 300w, https:\/\/nude.eu\/wp-content\/uploads\/2023\/05\/Nude-smectalia-1024x597.jpg 1024w, https:\/\/nude.eu\/wp-content\/uploads\/2023\/05\/Nude-smectalia-768x448.jpg 768w, https:\/\/nude.eu\/wp-content\/uploads\/2023\/05\/Nude-smectalia-1536x895.jpg 1536w, https:\/\/nude.eu\/wp-content\/uploads\/2023\/05\/Nude-smectalia-2048x1194.jpg 2048w\" sizes=\"(max-width: 2500px) 100vw, 2500px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-480a81f6 animated-fast e-flex e-con-boxed e-con e-parent\" data-id=\"480a81f6\" data-element_type=\"container\" data-settings=\"{&quot;animation&quot;:&quot;none&quot;,&quot;animation_delay&quot;:400}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-1c7852de elementor-widget elementor-widget-text-editor\" data-id=\"1c7852de\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\tWITH SMECTA AND SMECTALIA, NUDE DID IT AGAIN\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4eacc9f8 elementor-widget elementor-widget-text-editor\" data-id=\"4eacc9f8\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>After the success of their 1st ad campaign, \u201cNot right now\u201d (broadcast on TV, digital, radio, display, press\u2026), NUDE and Smectalia joined forces for a \u2018second season\u2019, creating new comedy sketches, new 3D explanations and fresh product arguments. The objectives remained the same: captivate the target audience, and promote Smecta\u2019s convenientness and effectiveness against acute temporary diarrhea. The advert was very visual and featured a catchy melody that stuck in your head.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-21076f26 e-flex e-con-boxed e-con e-parent\" data-id=\"21076f26\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-2586a62 elementor-widget elementor-widget-video\" data-id=\"2586a62\" data-element_type=\"widget\" data-settings=\"{&quot;youtube_url&quot;:&quot;https:\\\/\\\/youtu.be\\\/Rn8Rr2EmSpg&quot;,&quot;show_image_overlay&quot;:&quot;yes&quot;,&quot;image_overlay&quot;:{&quot;url&quot;:&quot;https:\\\/\\\/nude.eu\\\/wp-content\\\/uploads\\\/2023\\\/05\\\/SMECTALIA-iamge-video.png&quot;,&quot;id&quot;:3384,&quot;size&quot;:&quot;&quot;,&quot;alt&quot;:&quot;&quot;,&quot;source&quot;:&quot;library&quot;},&quot;lightbox&quot;:&quot;yes&quot;,&quot;video_type&quot;:&quot;youtube&quot;,&quot;controls&quot;:&quot;yes&quot;}\" data-widget_type=\"video.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-wrapper elementor-open-lightbox\">\n\t\t\t\t\t\t\t<div class=\"elementor-custom-embed-image-overlay\" data-elementor-open-lightbox=\"yes\" data-elementor-lightbox=\"{&quot;type&quot;:&quot;video&quot;,&quot;videoType&quot;:&quot;youtube&quot;,&quot;url&quot;:&quot;https:\\\/\\\/www.youtube.com\\\/embed\\\/Rn8Rr2EmSpg?feature=oembed&amp;start&amp;end&amp;wmode=opaque&amp;loop=0&amp;controls=1&amp;mute=0&amp;rel=0&amp;cc_load_policy=0&quot;,&quot;autoplay&quot;:&quot;&quot;,&quot;modalOptions&quot;:{&quot;id&quot;:&quot;elementor-lightbox-2586a62&quot;,&quot;entranceAnimation&quot;:&quot;&quot;,&quot;entranceAnimation_tablet&quot;:&quot;&quot;,&quot;entranceAnimation_mobile&quot;:&quot;&quot;,&quot;videoAspectRatio&quot;:&quot;169&quot;}}\" data-e-action-hash=\"#elementor-action%3Aaction%3Dlightbox%26settings%3DeyJ0eXBlIjoidmlkZW8iLCJ2aWRlb1R5cGUiOiJ5b3V0dWJlIiwidXJsIjoiaHR0cHM6XC9cL3d3dy55b3V0dWJlLmNvbVwvZW1iZWRcL1JuOFJyMkVtU3BnP2ZlYXR1cmU9b2VtYmVkJnN0YXJ0JmVuZCZ3bW9kZT1vcGFxdWUmbG9vcD0wJmNvbnRyb2xzPTEmbXV0ZT0wJnJlbD0wJmNjX2xvYWRfcG9saWN5PTAiLCJhdXRvcGxheSI6IiIsIm1vZGFsT3B0aW9ucyI6eyJpZCI6ImVsZW1lbnRvci1saWdodGJveC0yNTg2YTYyIiwiZW50cmFuY2VBbmltYXRpb24iOiIiLCJlbnRyYW5jZUFuaW1hdGlvbl90YWJsZXQiOiIiLCJlbnRyYW5jZUFuaW1hdGlvbl9tb2JpbGUiOiIiLCJ2aWRlb0FzcGVjdFJhdGlvIjoiMTY5In19\">\n\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"1914\" height=\"1074\" src=\"https:\/\/nude.eu\/wp-content\/uploads\/2023\/05\/SMECTALIA-iamge-video.png\" class=\"attachment-full size-full wp-image-3384\" alt=\"\" srcset=\"https:\/\/nude.eu\/wp-content\/uploads\/2023\/05\/SMECTALIA-iamge-video.png 1914w, https:\/\/nude.eu\/wp-content\/uploads\/2023\/05\/SMECTALIA-iamge-video-300x168.png 300w, https:\/\/nude.eu\/wp-content\/uploads\/2023\/05\/SMECTALIA-iamge-video-1024x575.png 1024w, https:\/\/nude.eu\/wp-content\/uploads\/2023\/05\/SMECTALIA-iamge-video-768x431.png 768w, https:\/\/nude.eu\/wp-content\/uploads\/2023\/05\/SMECTALIA-iamge-video-1536x862.png 1536w\" sizes=\"(max-width: 1914px) 100vw, 1914px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"elementor-custom-embed-play\" role=\"button\" aria-label=\"Play Video\" tabindex=\"0\">\n\t\t\t\t\t\t\t<i aria-hidden=\"true\" class=\"eicon-play\"><\/i>\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"featured_media":3376,"template":"elementor_header_footer","format":"standard","categories":[],"class_list":["post-3584","projets","type-projets","status-publish","format-standard","has-post-thumbnail","hentry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.3 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Smectalia - Nude | Agence conseil en strat\u00e9gie, cr\u00e9ation et communication de marque<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/nude.eu\/en\/projects\/smectalia\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Smectalia - Nude | Agence conseil en strat\u00e9gie, cr\u00e9ation et communication de marque\" \/>\n<meta property=\"og:description\" content=\"WITH SMECTA AND SMECTALIA, NUDE DID IT AGAIN After the success of their 1st ad campaign, \u201cNot right now\u201d (broadcast on TV, digital, radio, display, press\u2026), NUDE and Smectalia joined forces for a \u2018second season\u2019, creating new comedy sketches, new 3D explanations and fresh product arguments. 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